St Catharines – Joanne Van Liefland never pegged herself an entrepreneur. But that was before she brought some of her homemade, vegetable-based wraps to a meeting that caught the taste buds of a store owner.
That was 2012. Van Liefland had a full-time job in education, and was making the dehydrated, raw wraps for herself, family and friends to satisfy her craving for bread-like products after switching to a raw food diet.
The chance tasting led to her first order. Six months later, she launched Wrap It Up Raw.
Her food business manufactures organic, vegan wraps with no gluten, wheat or dairy in St. Catharines, Ontario, and sells them in 150 independent food stores in Ontario, Quebec, Saskatchewan, Alberta and BC.
“It’s been quite a surprise at how easily the business has grown,” says Van Liefland, a registered holistic nutritionist. “Customers have come to me, I didn’t even go looking.” Continue reading →
Vineland – A made-in-Ontario grape-drying system is helping Niagara winemakers work with Canada’s shorter growing season and produce more premium wines in the process.
It was those winemakers who approached researchers at the Vineland Research and Innovation Centre (Vineland) in 2011 for solutions to enhance their grapes. The answer lay with a centuries-old grape-drying tradition from Italy called Appassimento that the Vineland team adapted for use in Canada.
“We’ve developed a patented system here at Vineland for drying grapes and reducing their moisture content before making wine,” explains Darren Ward, Vineland’s manager of business planning and commercialization.
The drying process results in less water and more concentrated flavour and sugar in the grapes which, when translated into wine, means greater flavour and aroma complexity. Continue reading →
Vineland developing flavourful new tomato based on consumer insights
By Lilian Schaer
Vineland – There’s a plant inside the greenhouse at Vineland Research and Innovation Centre (Vineland) that could change the tomato eating experience forever.
It is part of ongoing research by a Vineland team of plant breeders, biochemists and consumer specialists to discover a more flavourful greenhouse tomato.
It turns out that only about 60 per cent of consumers are satisfied with the flavour of one of the standard tomatoes grown by most commercial greenhouse growers – five tomatoes on a cluster attached to a section of vine.
Greenhouse tomatoes are big business in Canada – worth $544 million in 2016 according to Statistics Canada figures – with the majority of production in Ontario. So, the Ontario Greenhouse Vegetable Growers turned to Vineland, the only greenhouse vegetable breeding program in Canada, for help.
“Flavour is a complex trait – tomatoes are amazing chemical factories and that’s what determines their flavour,” explains Vineland biochemistry research scientist David Liscombe. “There is great range in their flavour and although a lot of that is determined by genetics, the environment impacts the chemistry as well.” Continue reading →
Industry and consumer focused innovation drives Vineland success
Vineland Research and Innovation Centre building
By Lilian Schaer
Vineland – It’s been 10 years since a new horticultural research facility in Niagara Region was launched as the Vineland Research and Innovation Centre (Vineland).
Since then, Vineland has been turning heads across Canada and internationally with its needs-based innovations. The organization reflects the entire horticulture value chain from farmers to consumers, and they’re not afraid to take big steps to help the industry solve problems.
“We started by understanding what needed to be done and how we needed to work to make a difference, which is real results with real impact from acres in the field to shelf space in the store,” says Vineland’s CEO, Dr. Jim Brandle.
Asian eggplants at Vineland
Addressing the labour intensive nature of horticultural production was a need identified early on. Today, machines designed in Vineland’s robotics program and built in Ontario are coming into use in fruit and vegetable greenhouses, which Brandle says will go a long way in helping to keep growers competitive, as well as boost the local manufacturing and automation sector. Continue reading →
Vineland – Farmers interested in adding a new crop to their production line-up may want to look at okra as an opportunity.
That’s according to researchers at Vineland Research and Innovation Centre (Vineland) who have been working with the crop for the past five years and have some very promising results from two years of field trials with three okra varieties.
“We know okra can be grown commercially in southern Ontario and that yields of 20,000 kg per hectare are possible,” said Vineland research scientist Dr. Viliam Zvalo.
Canada imported over six million kilograms of okra in 2015 – an increase of 43 per cent since 2011 – so the market demand for this new crop, popular especially in South and Southeast Asian cuisine, is there.
Zvalo is particularly excited about three additional varieties Vineland has been able to source from East West Seeds from Thailand. The company is a key player in the okra seed market in countries like India, the Philippines, Malaysia and Thailand where much of the world’s okra is grown.
“We planted some of these varieties in June last year and were amazed by the yield potential,” he said. “I believe they may outperform the varieties we’ve been using so far and we are quite optimistic they’ll do very well here.” Continue reading →